From Franchi's 1928 Seed Catalog

SCABIOSA, PINCUSHION OR MOURNING BRIDE

Rustic and resistant annual plant, characterized by narrow leaves gathered in a rosette and elegant flower heads carried on thin stems of approximately 40cm. It blooms throughout the summer in a variety of vibrant colors, bringing lightness and grace to borders and flower beds. 

To prolong flowering, it is best to remove wilted flowers regularly. A simple plant, but capable of offering a natural and lasting charm.