From Franchi's 1928 Seed Catalog

Zinnia Elegante della Pomponica or Old Maid

Vigorous annual plant, with a compact and harmonious habit, approximately 50cm tall. Ideal for embellishing flower beds and gardens, produces numerous medium-sized full flowers,
characterized by short and slightly concave petals, which give a rich and lively decorative effect. Perfect for creating long-lasting spots of color with a great ornamental impact.